Make your campaign a winner!

This manual is for novice political aspirants, concerned citizens who want to participate in local government but don't know how to run a campaign. Victory on your first attempt isn't an impossible dream – it can be in your future. It simply takes knowing what to do and how to do it. This book, compiled from input of experienced campaign leaders reveals the secrets of political success at the local level.

You will learn how to:

• Choose a campaign manager

• Recruit volunteers

• Organize committees

• Raise funds

• Create a campaign budget

• Develop winning strategy

• Generate a calendar and time line

• Construct effective speeches

• Prepare for television interviews

• Produce effective handouts and mailing pieces